10 Common Web Design Mistakes
10 Common Web Design Mistakes
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Every website at least looks great to some extent. However, with the continued advancements in the development field, competitors are on the go to develop websites with little to no web design blunders. Websites with great functionality and exceptional features will always tend to attract customers. Therefore, the first step to check out your website are blunders that will possibly send visitors away are the mistakes that will cause frequent users to avoid your website. The first indicator that your website isn’t looking any better for the users is reduced traffic or traffic hitting slightly below your expectations. With each case, it is always possible that you’re experiencing whatever every designer tries to cut short by all means. Therefore, in this piece, we shall explore the most common website design mistakes and also dive straight into how you can counter them beforehand. Let’s get straight to some web design mistakes.
- Cluttered Layout
Visitors will find your website to be frustrating if all the many parts and elements are too tightly tied to one another.
The information a person is looking for may get cluttered by either too little or too much content. Likewise, misusing whitespace to convey the right information might also have this effect.
How ought one to proceed?
1. Use white space to your advantage.
2. Make sure the webpage is properly spaced out.
3. Enhance interface components, such as button labels.
4. Optimize website components from an SEO standpoint.
5. Make font, iconography, and image optimizations.
6. Make the most of the noises, images, and animations.
7. Over time, review the usability and functioning of the site.
8. Don't put too many elements on your website.
- Slow Load Times
If your site is taking too long to load, then you need to correct some design elements. The faster your website loads, the better the experience is for your visitors. There are plenty of pointers out there about speeding up your website, so we’ll just touch on the essentials that will help you to get started. First of all, you should consider optimizing the images on your website, especially your home page.
Reduce the size of your photos and wherever possible optimize content because nothing puts off users more quickly than a page on your website with graphics and pictures that take time to load. Heavy plugins, themes, and modules can slow down your website’s loading times as well. Updating these elements to new versions can help to speed things up, mostly if you haven’t updated them in quite a while.
Remember to test closely before you go ahead and update your live website, just in case there are changes to the way that the plugins behave with your site. That way you can make sure that nothing has become broken after the updates, and you can implement the changes after testing everything. - Non-Responsive Design
Currently, 94% of consumers shop online using a mobile device, and if a page takes longer than four seconds to load, 25% of visitors may decide to stay. In the end, a website that is not responsive—that is, not tailored to each device and screen size—will lose visitors.
This is what you ought to do. Minimize the distance between parts according to various devices. For example, a desktop computer would need a 100-pixel margin, but a mobile device might only need 50. Employ the right design components to shorten the time it takes for a page to load, and make use of reliable website design services to build websites that load quickly.
To speed up the loading of the website for repeat users, enable caching. Unnecessary plugins should be removed. Make sure that photos are device-compatible and optimized. Make use of Better WordPress Minify plugins to minimize code
- Poor SEO Implementation & Optimization
Most companies want their website to be listed on Google and generate leads. But here's the big mistake everyone makes! “Keyword stuffing” will make your website look robotic and far too promotional, which is not popular with Google or users. Thus leaving your Poorly designed SEO content deserted!
What should you do?
- Do in-depth Competitor analysis to understand your target market
- On-page optimization & SERP optimization.
- Set Up Google Search Console and Analytic
- Leverage Google My Business for local reach.
- Use keyword research to identify target keywords.
- Create optimized title tags and meta descriptions.
- Follow basic SEO guidelines- plagiarism-free content, usability.
- Use optimized page URLs, H Tags, and site structure.
- Follow the proper linking strategy and basic SEO practices
l Not Giving Importance To Grid and Columns
With the help of tricks and techniques of CSS, website designers can provide flawless UX where web content can automatically get segmented and oriented with the help of rows and columns. Different properties of CSS like Grid-template-columns, min-max, autofit, etc. eliminate the requirement of using media query breakpoints, but with the help of grid-template-areas do require utilization of breakpoints.
One common mistake related to CSS-Grid that majority of the web designers tend to make is getting baffled with CSS nos.
What should you do?
- Set grid-column-start long head to value before the slash and set grid-column-end-longhand to value after the slash.
- Every <grid-line> value could be indicated as either an auto keyword or a <custom-ident> value
- Lack of Call-to-Action (CTA)
The absence of a clear call-to-action (CTA) is like having a pointless website. Why! Because without a direct call-to-action button, people are not going to interact with your website and order products.
Plus, it's important to note that not giving a clear "CTA" at the proper places can lead to not converting many hot leads.
What should you do?
- Be sure to place a clear CTA button on each page.
- Make your CTA buttons appear 'clickable'
- Use white space for optimum CTA visibility
- Put your CTA buttons in the right places.
- Create a copy that evokes emotions or a sense of enthusiasm.
- Create a short, action-oriented CTA copy.
- Test CTA performance for copy, color, and placement
- Poor Layout and Design
This is a typical mistake made by unskilled developers and designers. Let's say you begin your adventure into web development. If so, you'll probably make the mistake of designing your website badly and forgetting that regular consumers will never enjoy a badly designed website.
Ensuring that your website is properly mapped out and designed for users is crucial to prevent people from becoming entangled in poorly designed features and to ensure that the content on your website makes perfect sense.
Nevertheless, people seldom come back from websites where they become stuck due to subpar design. Make sure users can navigate and advance through every phase without difficulty.
- Too Much Text
Giving useful information? Indeed. Pasting a blank text that never ends? Never! Instead of reading content thoroughly, visitors often scan it while surfing a website. Using headlines based on the importance of the material, bold fonts, and brief paragraphs will help users find what they're seeking for more easily.
l Making Use Of Features That Don’t Convert
Another common website design mistake is using features that don’t convert or using ineffective features. Regardless of how aesthetically pleasing your website might be, but remember that your first priority should be the effectiveness of your site. Here are some ineffective features
- Large image
- Large video files
- Autoplay media,
- Complex animations,
- Stuffy code,
- Unresponsive website design
What should you do?
- Your pricing page must be the most transparent and noticeable part of your site
- Avoid adding large images it’ll slow down your webpage
- Optimize images
- Scale videos as per practical resolution
- Avoid adding noncompisited animations
You have learned about good & bad web designs, but there is one more critical aspect you should be careful about. That is choosing the right web design services. And this is where choosing JanBask can really make an impact!
l Ignoring Accessibility
As stated by WHO, approximately 1.6 billion people have unique abilities, which make up 16% of the world population. But a majority of web designers ignore his aspect when designing websites and user experiences.
There are numerous people with various types of unique abilities, and not considering these users during the website design planning approach might be another significant website design mistake.
What should you do?
- Consider crucial elements of your website, like text size, color contrasts, page titles, alt texts, etc., from an accessibility point of view.
- Consider keyboard accessibility, moving and blinking contents such as carousels, ads, and auto-playing videos, etc. from an accessibility point of view.
- Consider all the people with special abilities like hypermetropia, visual impairment, attention deficiency, etc. into account, when designing a website.
l Usage of Too many Pop-ups
Do you see too many pop-ups on your screen & leave the site away?
Your visitors, too, do the same.
Nowadays, Pop-ups are viewed as an intrusive design element that can distract online marketers away from the web design content they want to see & lead to many website design mistakes. Some practices can supercharge your marketing with Popups if used smartly.
What should you do?
- Don’t use too many pop-ups simultaneously.
- Serve Them up at the Appropriate Time.
- Provide pop-up ads in the right place.
- Integrate Popups Well With the Rest of Your Site.
- Give a clear opportunity to refuse the advertisement.
- Make use of contrast and great visuals.
- Never implement inappropriate pop-ups.
- Don't overuse pop-up ads.
- Create a clear path using effective Call-to-Action.
- Seek professional advice for effective pop-up implementation.
- An inconsistent logo with the website
The most common and dangerous mistake a business makes is designing a logo that doesn't match the aesthetic of their website.Even though this is a really basic issue, it causes buyers to think differently. Furthermore, visitors begin to lose faith in you, which prompts them to quit the website.How should you proceed?
Make a logo that effectively conveys the spirit of your business.
Make sure the font style you choose is consistent.
Choose colors that complement your website's general theme.
Engage a professional designer to make your logo.
Select professional advice from a trustworthy business that provides logo design services.
l Non-prioritizing User Navigation
Users will leave and never come back if they cannot figure out where to look on the website for what they're searching for. And you definitely do not want that. How can you entice users to remain on your website for more time and explore further? Click the integrated classic navigation option located at the screen's top. Reduce the number of scrolls and clicks needed to complete the transaction, or even navigate to pages with product descriptions.
Improve your website's organization and make obvious use of headers and subheadings. Create well-designed landing pages that use all of the navigation bar's components.
Sidebars need to be noticeable. Maintain a common navigation design for your website.